⚔️ Advertiser Defense & Trust Engine

Conneth protects users from harmful or deceptive advertising with a multi-layered trust system built into the decentralized protocol.

This system automatically:

  • Flags suspicious ads

  • Tracks advertiser behavior over time

  • Allows users to report abuse

  • Rewards trusted advertisers with boost visibility


🧠 How It Works

Layer
Description

🔐 Trust Engine

Scores advertiser behavior across all ad campaigns

🧼 User Reports

Anyone can flag inappropriate, scammy, or NSFW ads

🧑‍⚖️ DAO Intervention

High-severity reports go to DAO for review + domain freeze

🚨 Emergency Protection

Immediate pause on ads tagged “sensitive” by 50+ verified users

⛓️ On-Chain History

All ad activity is traceable on-chain by wallet + domain


📊 Trust Score for Advertisers

Advertisers have a Trust Score like users, starting at 1000. Their score can be boosted or slashed based on:

Action
Effect on Trust

🧼 Clean ad campaign

+10 per week

🚩 User complaints (verified)

-30 per flag

⛓️ Blacklisted domain linked

-200

👥 Positive user engagement

+1 per 100 likes/comments

🗳️ DAO-approved verified org

+100

Scores under 500 = campaign warning Scores under 300 = auto-pause + DAO review Scores under 100 = wallet/domain ban


🛡️ Emergency Protection Protocol

  • If 50+ PoC verified users flag an ad within 1 hour: 🚨 Ad is paused, and DAO receives alert.

  • DAO then:

    • ✅ Confirms and blacklists (if verified abuse)

    • 🧼 Clears ad (if false alarm)

    • 📉 Penalizes spam flaggers to avoid misuse


🎁 Rewarding Good Advertisers

Top-rated advertisers with a score > 900:

  • 🧬 Get featured ad boosts in Explore & Trending

  • 🏆 May receive DAO badges or ad discounts

  • 🔒 Gain whitelist access to premium ad slots


🧩 Integration with Wallet Domains

All ads are anchored to a Conneth Wallet Domain (e.g. adidas.conneth). This ensures:

  • Traceability

  • Reputation scores

  • Prevention of fake brand impersonation


💬 Example Scenarios

Scenario
Result

🧨 Unknown wallet pushes porn ads

Flagged → paused → domain banned

🏦 Bank partner submits verified promo

Auto-approved, boosted, DAO-reviewed

👻 Fake "gov.conneth" submits phishing links

Auto-rejected + DAO fraud alert issued


🔐 Final Defense Layer

If a DAO vote confirms abuse:

  • All tokens earned via the ad campaign are revoked or slashed

  • Domain may be burned (with user warning)

  • Wallet is flagged across Conneth ecosystem


Advertising in Conneth is a privilege — not a right. Trust protects users, and truth earns reach.

📘 Continue to: 🧰 Developer Tools →

Last updated